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How a roofing crew should handle CAA records
6 Feb 2025
How a roofing crew deals with CAA records — and what usually goes wrong.
The problem: a mailbox that still points at the old host. This is where CAA records breaks for a roofing crew.
We once forgot to renew CAA records for a weekend project and it took down a page that a roofing crew linked to from a print flyer. We now set auto-renew on everything.
We deployed a fix for CAA records at 5 PM on a Friday. It worked, but if it had not, we would have had no one available. We no longer push to production after Thursday noon.
Search consoles like honest sitemaps. Every loc should be a document. Reserving ten thousand empty shells and hoping Google does not notice is not a strategy for CAA records.
We document CAA records in a shared spreadsheet. It is not glamorous, but a roofing crew can open it on their phone at midnight if something breaks.
Six months later, a roofing crew asked us to look at something unrelated. While we were in the panel, we noticed a mailbox that still points at the old host had crept back. We fixed it before it caused trouble.
Our own site had a mailbox that still points at the old host for three days before a colleague noticed. We added it to the pre-launch checklist the same afternoon.
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