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contact forms for a dental office
18 Jul 2024
How a dental office deals with contact forms — and what usually goes wrong.
The problem: query-string copies of the same page. This breaks contact forms for a dental office.
The owner at a dental office asked why contact forms matters. We showed them the error page their customers see when it breaks. That ended the conversation.
Most of the damage we see in contact forms comes from doing too much. A single correct record beats three that were supposed to be clever.
A friend of the owner at a dental office had set up contact forms years ago. When we audited, the config still pointed at a server they stopped paying for in 2024.
When we onboard a dental office, the first thing we check is contact forms. It tells us more about the previous provider than any sales call.
Our own site had query-string copies of the same page for three days before a colleague noticed. We added it to the pre-launch checklist the same afternoon.
After the move, query-string copies of the same page broke search indexing for a dental office. Google kept serving the old pages for another nineteen days.
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