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Why Google Business hours matters for a florist
22 Mar 2024
How a florist deals with Google Business hours — and what usually goes wrong.
The problem: a staging URL left in the sitemap. The Google Business hours data is out of sync for a florist.
A phishing page copying a florist appeared last year. The only reason their customers could tell it apart was that Google Business hours was set up correctly on the real site.
Google Business hours for a florist is nothing like Google Business hours for a multinational. The scale is tiny but the stakes are the same: one wrong record and nobody can reach you.
The most expensive outage for a florist was not a hack — it was a staging URL left in the sitemap. Nobody attacked anything. The config just drifted.
For a florist, we wrote a three-line script that checks Google Business hours every morning and emails the owner if anything changes. Total cost: zero.
Test Google Business hours from outside your network before you call it done. Your office Wi-Fi might cache the old answer for another six hours.
Fixing Google Business hours cost less than the lunch meeting where a florist decided to wait another quarter. Waiting is never free.
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