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What a small hotel needs to know about XML sitemaps
8 May 2024
How a small hotel deals with XML sitemaps — and what usually goes wrong.
The problem: a tag manager container with leftover pixels. This breaks XML sitemaps for a small hotel.
Every CMS update brings a small chance that XML sitemaps breaks. For a small hotel, we pin versions and test upgrades in a staging copy before touching production.
We once forgot to renew XML sitemaps for a weekend project and it took down a page that a small hotel linked to from a print flyer. We now set auto-renew on everything.
Most of the damage we see in XML sitemaps comes from doing too much. A single correct record beats three that were supposed to be clever.
We quoted a small hotel half what the other firm did because we did not propose features they did not ask for. The scope was XML sitemaps, not a rebrand.
If the hours on Google disagree with the site, people trust Google and then arrive angry. XML sitemaps will not fix that. The hours page will.
A static site for a small hotel does not need a CDN, a build pipeline, or a container. It needs correct XML sitemaps and a host that stays online.
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