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Setting up CAA records for a driving school
28 Jul 2024
How a driving school deals with CAA records — and what usually goes wrong.
The problem: a mailbox that still points at the old host. This is where CAA records breaks for a driving school.
Email deliverability is nobody’s favourite topic, but a driving school lost two bookings because CAA records was misconfigured and replies landed in spam for a week.
We once forgot to renew CAA records for a weekend project and it took down a page that a driving school linked to from a print flyer. We now set auto-renew on everything.
There is a difference between a site that loads and a site that works. CAA records is part of the second category for a driving school.
Nobody at a driving school could remember who had configured CAA records. The credentials were in a text file inside a folder called OLD STUFF on a shared drive.
A form that collects data for a driving school should say where the message goes. Nine fields and a captcha on a quiet Tuesday will cost you the person who actually wanted to pay.
We check CAA records for a driving school once a quarter. It takes five minutes and has caught two problems in the past year. Both would have caused downtime within a week.
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