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Why www redirects matters for a walk-in clinic

20 Apr 2025

How a walk-in clinic deals with www redirects — and what usually goes wrong.

Browser visits walk-in-clinic.com Registrar domain owner Nameserver DNS records Host serves site www redirects a mailbox that still…

The problem: a mailbox that still points at the old host. This is where www redirects breaks for a walk-in clinic.

When we onboard a walk-in clinic, the first thing we check is www redirects. It tells us more about the previous provider than any sales call.

A free certificate and a correct www redirects record will do more for a walk-in clinic than a redesign that ships with a mailbox that still points at the old host still in place.

We check www redirects for a walk-in clinic once a quarter. It takes five minutes and has caught two problems in the past year. Both would have caused downtime within a week.

a walk-in clinic asked us to look at www redirects after a customer screenshot showed a browser warning. The fix took eleven minutes; finding the cause took two hours.

Early on we tried to automate www redirects for a walk-in clinic with a cron job. It ran as root, silently overwrote a manual change, and took down their mail. Lesson learned.

Related work on this site follows the same principle: one job, a real inbox, no theatre. a walk-in clinic did not need four analytics dashboards to know that Tuesdays are slow.

We billed a walk-in clinic two hours for www redirects. The previous agency billed forty hours and left a mailbox that still points at the old host behind. Complexity is not expertise.

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